Business Economics
- Business economics is a branch of economics that deals with issues like business firms, management, expansion, and strategy.
- The primary focus of business economics is a business enterprise or a firm.
- Business enterprises are units of production of goods and services whose primary objective is to produce for the market in order to earn profits.
The scope of business economics
- Market demand and supply: The study of market demand and supply help the procedure to determine the price of goods and services, so it's a very important area of study in business economics.
- Production Analysis: It analysis the production process. A business organization tries to make optimum use of available resources to maximize production( Output) and minimize the cost.
- Cost and profit analysis: The cost function is used to make a decision regarding the optimum utilization of resources. Business economics used concepts of opportunity cost and implicit cost to determine economic profits.
- Market Structure: The study of market structure is a very important part of business economics. It studies market structures like Perfect Competition, monopoly, Monopolistic competition, etc.
- Pricing: Pricing is one of the most important business decisions that determine a firm’s revenue (income) and profit.
- The objective of the firm: The main objective of every business organization to earn maximum profits. And secondary objective to satisfaction level and maximize sales.
Edited by: Imaduddin Khan (BMS, MA in Business Economics,M.Com)
Reference: Manan Prakashan
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